Wear a Ribbon and help AWEARNESS

Fashion designer and chairman of amfAR Kenneth Cole, has redesigned the Aids Ribbon in partnership of MTV staying alive foundation. With a gang of celebrities including Sarah Jessica Parker, Ke$ha, Estelle and Cyndi Lauper, once sold, 100% of a ribbon’s net profits will be donated to AWEARNESS, the Kenneth Cole Foundation to helps fit against HIV and Aids. So why not get yours?

They are available from House of Fraser now!

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